Category Archives: Oldsmobile
Good thing George Hurst’s work was as good as his promotional fervor, because he had a big appetite for attention. By the mid ’60 the former Philafelphia repair-shop owner’s name was on some of drag racing’s wildest exhibition cars, from the wheelstanding Hemi Under Glass to the tire-flying twin engine Hurst Hairy Olds. And then there was Linda Vaughn, Miss Hurst Golden Shifter…
But for every stunt, there was a good product, like great transmission linkages or Hurst’s most important invention, the Jaws of Life rescue tool. It was conservative Oldsmobile, however, that first put the ballyhooed Hurst name on a production car.
Old called its 1967 sporty cars the “Youngmobiles” and advertised them accordingly. Tires were “boots”, styling was “with it”, and the 4-4-2 was “the sweetest, neatest, completest anti-boredom bundle on rubber!”. One ad touted rhe 4-4-2 as “Keeper of the Cool”. That was quite accurate in the case of cars with the W-30 performance package.
Though its name identified the 4-4-2 as a collection of separate performance parts, no 1966 muscle intermediate had a more unified performance personality. Oldsmobile’s interpretation of the modern supercar was quickly gaining a reputation as the best balanced of the bunch.